Now and Zen--You Just Want a Burger (With No Meat)

Move over McDonald’s, here comes a new competitor for fast-food dollars. And this new competitor has a definite green tinge, which may resound well with today’s eco-conscious consumers. Zen Burger, out of Manhattan, has its sights set on becoming a national fast-food chain. From the founders of Zen Palette, which thrived for years in and around Midtown, appealing to organic types, now comes a new concept: Zen Burger. The burgers they flip at Zen contain no meat--they are hard-core vegetarian. All-vegetable burgers and chicken tenders, inspired by McNuggets, [six pieces for $3.95] dominate the menu. A selection of salads and sandwiches is also offered. Prices are in line with typical fast-food chains, and the restaurant interior is bright and well lit--like most fast-food chains--and accented with colorful, fun graphics. Zen Burger has the fast-food guilt factor beat. No meat or dairy, low in calories--it’s all clean, lean, green cuisine. Check out Zen Burger at 465 Lexington Ave. when you are in the city.

--Diva