We’re fortunate to live in a time of great
eco-consciousness. Every year, every month and every day, we are presented with
opportunities to choose in favor of the Earth. From what we drink/eat out of, to
what we drive, to the clothes we wear. Retailers are given the choice to do the
same--even for large item display purposes. How cool is that?!
San Jose, Calif.-based Prysm recently launched a large format display technology using laser phosphor-based illumination technology. Say that three times fast. Or say LPD because that’s a lot easier. While I couldn’t speak to the technological ins and outs of this display unit, I do know that it consumes roughly 75 percent less power typically used by video wall or HDTV units.
And that makes me happy--which is why I’m sharing this with you! In addition, the LPDs are made with non-toxic materials, increasing the eco-likeability. (I just created that term; feel free to use it at will.)

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Very interesting post, it's good to see the more eco-friendly options getting their due
Posted by: Pull Up Banners | February 21, 2010 at 07:08 PM
Carl,
You need to google "Looknglas". Then you will get our info. The projection is called rear projection. There are a number of companies who are doing rear projection on windows, but mostly just for display and the "wow!" factor. We are focusing on using it more for POS/POP sales messaging. Especially direct response sales propositions.
Ed
Posted by: Ed Personius | February 12, 2010 at 09:56 PM
Ed,
Not at all self-serving - this is really fantastic. Digital is the way to go - posters are so 1997, right? :)
Thanks for the comment and keep them coming.
Wishing you all good things,
Heather :)
Posted by: Heather Strang | February 05, 2010 at 12:41 PM
Heather, I know this is totally self-serving, but hey! What else is new? That is a very cool technology that most retailers will never afford. Window Video Systems (WVS) by Looknglas, and quite the opposite. Very cool, affordable, green, and ideal for design people because you can do what you want right on a storefront window. Check out this Youtube of our Digital Mannequin:
http://www.youtube.com/watch?v=BO7upknEiGk
We are a new company dedicated to making this kind of display affordable and easy for retailers-very bottom shelf, price-wise. Posters, banners, and signs are officially obsolete. Why say one thing, when you can say everything you really want to? Why dress up a static dummy, when you can have your creation modeled "live" with the Digital Mannequin? I don't know, seems like a no-brainer, huh? Interested in your thoughts.
Posted by: Ed Personius | February 04, 2010 at 08:07 PM
It always seemed to me that those video-wall billboards must use a TON of power, so this is reassuring to hear.
I wonder what it looks like, or how it works (I googled "laser phosphor-based illumination" and only got complex lists of technical information...).
Posted by: POS Canada Carl | February 03, 2010 at 07:54 PM